
In the 21st Century, we generally equate English cars with distinguished chaps, graying at the temples, ensconced in tweed jackets and driving caps. While the TR-250 was every bit an English roadster in the finest of tweed tradition, it was also very much a car of 1968. The times, as they say, were a-changin' and Triumph's advertising demonstrated that it was "hip to the scene." So, don your go-go boots, slip into your hot pants and take a step through the bead curtain into Triumph Psychedelia.
Triumph wanted to grab the hip crowd right from the start. Since lava lamps would have been out of place in a car dealership, Triumph adorned its showrooms in 1968 with these groovy posters. Kinda makes me want to turn the lights off, draw the curtains, invite Grace Slick over and stare at this sucker under black light. Did Triumph hire Timothy Leary to paint this one?

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As if day-glow blow-your-mind posters weren't enough, our friends at Triumph decided to pin their psychedelic trip right to their lapels. This funky little item features the famed Triumph logo from 1968, suggesting that you could "stick it to the man" by buying an imported luxury sports car. Uh huh.